Lumière

For Lumière, a fashion brand focused on sustainable clothing, I designed a logo that reflects the essence of luxury, refinement, and sustainability. My design process began by seeking a visual balance between elegance and the brand’s ethical values.

The logo combines a modern typeface with a serif font used for the slogan. This combination emphasizes the brand’s luxury and premium quality, while the clean lines highlight its contemporary, minimalist style. The logo conveys a sense of timeless elegance, fitting for the high-end, sustainable fashion that Lumière offers.